The importance of the eCalendar
The eCalendar provides significant benefits for your business.
Marketing: The eCalendar is part of the searchable TIA national events database. You have the option to make any or all of your events searchable by our search form partners. This is absolutely the best online marketing channel to get you maximum visibility for your events and programs (
see related article about searching).
When creating events using the eCalendar, if this event is open to the public or you wish to gain marketing visibility for the event, simply check these boxes (Calendar| Add / Edit Event | Event Classification):
Too classify your event for TIA web sites (this will include this event on searches from within TIA web sites like TennisWelcomeCenter.com and CardioTennis.com - you must be an authorized TWC or CT site to participate):
TennisWelcomeCenter.com participation is free. Please see
this article for qualifying information.
To classify your events for all of our content distribution partners (this will make the event searchable from our
widget and
Facebook app):
Customer Service / Best Practices: When you publish event on the eCalendar it is professionally organized and thoroughly documented for your players. You don’t need to “remember” to include date, time, place, host, contact, phone number, directions… etc – because these are all required fields on the add-an-event form.
Customer Service / Online enrollment: You can make any event enrollable online by simply choosing your enrollment options when you establish the event. Consumers can sign up 24/7 and receive an immediate email confirmation that you can customize to reinforce acceptance criteria, payment policies, terms of service, even marketing an up sell messages like coupons or links to other complementary programs.
Staff Productivity: It only takes minutes to publish an event, or to clone and entire season of events. When you offer online enrollment your staff is free from numerous voice mail, email, and call back tasks. Enrollment rosters may be downloaded to MS Excel so you can print roll sheets and even use as turn-around documents for your business office. Integration with the TennisConnect Group Email system also allows you to communicate with enrolled participants in a matter of moments.
Related Articles:
The Get Tennis WidgetArticle ID: 76, Created On: 1/2/2010, Modified: 10/26/2010